TikTok is ushering in the next phase of digital marketing with its “Symphony” platform, which now allows users to deploy virtual influencers to promote their products directly in-app.
Users can choose from a range of digital avatars to represent them in TikTok live streams—engaging audiences, delivering immersive messages, and driving sales 24/7 at a global scale.
TikTok’s Avatar Tools
Symphony Digital Avatars offers two ways for brands and creators to showcase their creativity and individuality to TikTok users.
These are:
1. Stock Avatars - These are pre-made avatars created using paid actors and licensed for commercial purposes. Stock Avatars allow companies to add a personal touch to their content with quick and easy access to global creators from different backgrounds and nationalities who speak more than 30 languages.
2. Custom Avatars - These are designed to portray a creator or brand spokesperson who can speak multiple languages. They give creators and marketers the ability to improve their brand presence and recognition. Creators can use these avatars to show their images and create multilingual versions to widen their global reach and brand partnerships. Meanwhile, brands use these avatars to incorporate their brand identity, spokesperson, or partnered creator to facilitate easy collaboration with global creators and localize their international campaigns.
Through follows and likes, TikTok users can interact directly with these Digital Avatars. Similarly, the avatar can respond to user comments, driving up further engagement.
VST AI Avatar
VST AI Avatar is the next-generation video solution powered by cutting-edge AI technology. It enables users to clone their own AI avatar, both in image and voice, to effortlessly create lifelike marketing videos without the need for studios or equipment.
With support for intelligent voiceovers in multiple languages, VST allows individuals to batch-produce high-quality content for talking-head videos, online courses, IP incubation, and product promotions—all in just minutes.
Create human-like videos at zero production cost and capture traffic opportunities fast. With VST, anyone can scale content creation like a pro.
